
Lauren Madura
Director of Product Design, Dscout
AI has accelerated the time between idea and execution. Teams can now generate concepts, prototypes, and products in days. Everyone’s a builder now. But speed without care, validation, and taste creates expensive mistakes. In this session, you’ll learn how Dscout’s AI-powered research suite supports the entire product development system—from ideation to iterative testing—while enabling designers, PMs, and product teams to make decisions quickly and confidently.