John is a concept to code product designer based in NYC. Currently a Senior Product Designer at Squarespace, he specializes in clarifying complex ecosystems, creating digital experiences in physical spaces, and prototyping ideas in code.
Everyone on a product team is working together to make one thing: real software in the hands of their users. Design mocks are simply a communication tool in service of this shared goal. But the way a typical design file is structured does not set the team up for success. Instead, design files should mirror how the design will be implemented. With the building blocks implemented like this, full experiences are faster to both communicate and build.