What does it take to build design from India that feels culturally rooted without being inward-looking? Drawing from the journey of Gully Labs, Arjun Singh and Animesh Mishra explore how Indian craft, culture, and visual language can become a foundation for products and brands with global relevance. Discover how designing with a distinct point of view, avoiding borrowed aesthetics, and building for the world without diluting where you come from can shape work with global impact.